Our mission is to help you get the most out of your boating experience.

We do this by providing superior marine assistance and boating safety services to our valued members, and the recreational boating community at large, through the largest, most professional, marine franchise network in the industry.

We support this mission by identifying and developing key franchise locations, hiring and training the best captains, crew and dispatchers to service those locations, and ensuring the equipment used to serve our members is of the highest, safest quality.

We further support this mission by identifying and pursuing those ancillary programs and services that will help ensure our members’ “Peace of Mind on the Water”™.