Sea Tow Services International is a family-owned and family-run business, but of course there is a strong team of executives who work with the Frohnhoefer family.
Captain Joseph Frohnhoefer III - Chief Executive Officer
As the son of the founder, Capt. Joe Frohnhoefer III virtually grew up on a boat. His experience ranges from being one of the first Sea Tow deckhands, to Sea Tow Captain after earning his first Captains license at the age of 18, to currently holding a 1600 Ton Master, Chief Mate - All Oceans, All Seas license. As CEO Capt. Joe III maintains oversight of the entire business with a focus on external operations, including legal, franchise development, operations and compliance. He also maintains key relationships across the marine industry. Capt. Joe III also serves on the Board of Directors of the Sea Tow Foundation.
Kristen Frohnhoefer - President
As the daughter of the founder, Kristen Frohnhoefer has spent over 25 years working for Sea Tow learning about every aspect of the business. As President, Kristen is responsible for overseeing all internal operations including the membership program, marketing, sales, communications and call center operations. She also focuses time on business development and maintains key relationships across the marine industry. Kristen also serves as President of the Board of Directors of the Sea Tow Foundation.
Cindy McCaffery - Vice President of Program Development
As the Vice President of Program Development, Cindy’s responsibilities include management of Sea Tow's training programs, boat shows and event coordination. She and her team manage multiple Sea Tow programs for dealers, manufacturers, retailers and service providers. Cindy also serves as the event coordinator for the company’s annual meeting and is the contact person for media relations. The former executive vice president of Lieblein Associates, a marketing and communications firm, Cindy brings to Sea Tow over 18 years of experience in sales, training, marketing, communications, event planning and hotel management.
Vanessa Kraus - Director of Marketing
Since 2011, Vanessa, along with her incredible team, have been managing the Sea Tow brand on a national and local level. Her passion is working hand–in–hand with the Sea Tow network of franchisees across the country to grow their membership and further position Sea Tow as the premier on-water service provider. Vanessa brings over 10 years of marketing, public relations, social media and brand management experience to the Sea Tow team.
Georgia Frohnhoefer - Chairwoman of the Board of Directors
As the wife of Capt. Joe Frohnhoefer, Founder of Sea Tow Services International, Georgia has been integral to the success of Sea Tow as “the woman who makes it all work!” After serving as Executive Vice President of Sea Tow since its inception, Georgia now serves as Chairwoman of the Board ensuring that Sea Tow lives up to Capt. Joe’s vision and ideals.
Capt. Joe Frohnhoefer Jr. - Founder (1945-2015)
As the founder of Sea Tow Services International Capt. Joe had a vision of building the most professional on-water assistance network to ensure that boaters knew someone was there to help. He not only founded Sea Tow and served as Chairman & CEO, but was one of the founding members of C-PORT, the national association for the marine assistance industry where he served for many years as the national liaison between the marine assistance industry and the U.S. Coast Guard. Additionally, he served on the Board of Directors of the Association for Rescue at Sea (AFRAS) and served on the Towing Safety Advisory Committee (TSAC), a deliberative advisory body to the Secretary of Homeland Security and the U.S. Coast Guard. An avid boater and staunch supporter of boating safety he founded the non-profit Sea Tow Foundation in 2007 to promote safe boating practices and give back to the boating community he loved so much. Over the years Capt. Joe received many awards including the NY Metro Region Entrepreneur of the Year, and the prestigious Chapman Award for his contributions to the marine industry.